Posts

5 PPC Mistakes That Are Costing You Money

Mistakes Were Made

Hindenburg exploding

original on historyinanhour.com

We have been doing PPC for the past seven years, and after hundreds of account audits we have encountered all kinds of mistakes. By looking at five of the most common, we hope to educate businesses on some easy ways to avoid PPC tragedies.

Everyone wants the best PPC. Mistakes don’t help.
Read more

Protected: Pay Per Click Landing Pages

This content is password protected. To view it please enter your password below:

Who Says You Need a Website to Run PPC

A client of mine was on a really tight budget and wanted to run a Halloween PPC campaign. The problem was that their main site needed a lot of work. There wasn’t enough time or money to create a whole new site. So we just created a stand alone page that contained all the basic information to get people into their store and buy Halloween costumes.

Elements of the PPC landing page:

* Halloween themed header
* Quick intro
* Simple product gallery
* List of Benefit
* Call to action
* Map to locate store
* Trust icons at the bottom

That is all you really need in a landing page….If you are looking for Halloween Costumes please visit their site, or should I say landing page!