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The Difference Between Paid, Organic & Local Search Results

How do businesses show up on search engines?

Mainly with local search marketing.

When someone enters a query into a search engine like Google or Bing, a variety of results may appear. The most common and important of these results are: paid search, organic search and local search listings. A business which wants to obtain steady and relevant traffic for their website will want to take advantage of all three of these result avenues.
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