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Fake news placements PPC

Fake News: Problematic Placements in PPC

Fake news sites have become a galvanizing force for advertisers and agencies that haven’t been paying too much attention to where their ads are showing up.

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A spooky Frankenconverter PPC landing page

Avoid Frankenconverters: How to Create PPC Landing Pages that Perform

You better have PPC landing pages. When a searcher clicks on your highly targeted ad copy that they simply cannot resist, they do not want to be greeted by your business’s home page Read more

Someone browsing PPC ads on her mobile

Mobile PPC Advertising in the Online World

Mobile PPC advertising carves the future of marketing. Mobile devices gain more and more market share every year. Read more