15 Important Holiday eCommerce Marketing Dates For Your Business
Wondering which holidays to market your business on? Look no further, Read more
PPC Holiday Marketing Campaigns: The Early Bid Gets the Conversion
You should be planning your PPC holiday marketing campaigns right now.
16 Expert Insights on Conversion Rate Optimization from CTA Conf
Finalizing our CTA Conference recap comes this aggregation of all of our actionable takeaways which should help you with conversion rate optimization.
Test PPC Ads Like An Expert In 5 Simple Steps
To test PPC ads is to keep your PPC marketing new.
And who doesn’t love new, shiny things? People stuck in their ways and spending way too much money on digital marketing (if they even use online ads).
Wasted Lead Generation: How Slow Response Times Ruin Your Sales
Lead generation spoils leads. Counterintuitive? Let’s look at three lead response time studies and find out how your B2C or B2B sales leads are wasted.
Something Smells Fishy
Seafood lovers love fresh fish. Fishermen go to great lengths to keep their catches fresh and sellable.
Your online marketing is a stream for catching leads. Once these leads are caught, you need to sell to them when they’re fresh.
Why? Because leads spoil: Read more
Expand B2B PPC Advertising With LinkedIn
LinkedIn advertising can expand the reach of your B2B PPC while maintaining, or even increasing ROI. Read more
6 Powerful Online PPC Advertising Networks’ Strengths and Weaknesses
It’s difficult advertising online. It can be a struggle to find the right PPC ad networks. You have questions. What are the strengths and weaknesses of Google Ads? We’re here to help.
We will take advantage of Vantage’s experience in the PPC world to explain the strengths and weaknesses of some of the most popular online PPC ad networks.
By the end, you will have a strong understanding of which online PPC ad networks are right for you.
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Credibility, Summer Reads, Video Dates & More – May Recap
A New Month
Well, there goes May.
Bon voyage you often surprisingly sunny and glorious month. Vancouver has been having some pretty fantastic weather and we’re not complaining. Lunches have been spent outside enjoying food trucks and take out, and sometimes, if we’re diligent, home made meals.
It’s been a busy month of social media activity and if you haven’t been able to keep up, this post is for you.
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Till Death Do Us Part: Amazing Lifetime Value in PPC
The customers who come back are undoubtedly more profitable than the one’s who don’t. So, why don’t we focus more of our search marketing efforts on obtaining lifetime customers? As competition in the search marketing industry increases, it’s important to be able to focus PPC on the searcher that doesn’t just convert once.
Knowing the lifetime value of a customer is essential to a business in it for the long haul.
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5 PPC Mistakes That Are Costing You Money
Mistakes Were Made
original on historyinanhour.com
We have been doing PPC for the past seven years, and after hundreds of account audits we have encountered all kinds of mistakes. By looking at five of the most common, we hope to educate businesses on some easy ways to avoid PPC tragedies.
Everyone wants the best PPC. Mistakes don’t help.
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